OUTLINE

This is an interaction design project for envisioning the future mobility experience for an electric vehicle .

It's a 5-weeks teamwork at Umeå Institute of Design, in collaboration with Volkswagen at 2016. Created togerther with Akansha and Sami.

My contribution was to draw the story, define the core concept of interaction, and make the whole animation.

OPPORTUNITY

Along with the quick development of display technology, people are always connected to the network and enormous information even while driving. We tried to find a unique perspective through a gap between these technologies to provide people a chance to re-enjoy the moment of 'off the grid'.

OUTCOME

What if the vehicle still performs its core function? A pure driving experience might be a bold answer. The shift concept focuses on providing pure driving experience to the driver. The interface offers the choice to unplug from the world and enjoy driving.